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Research News
November 7, 2025A pair of George Mason University marketing professors have unpacked the surprisingly intense and complicated emotional consequences of brand inauthenticity.
November 3, 2025Rising rivalry between the U.S. and China is reshaping corporate decisions on sourcing, production, and investment.
October 24, 2025Air quality standards do more than reduce pollution for noncompliant counties; they increase the cost of funding public infrastructure like schools, hospitals, and roads.
October 22, 2025It’s no surprise that short-selling carries heavy weight on Wall Street. But next to nothing has been known about the agent lenders from whom short-sellers borrow their shares—until now.
October 10, 2025Jessica Hoppner, associate professor of marketing at the Donald G. Costello College of Business at George Mason University, has been named a recipient of Academy of Marketing Research Funding for 2025.
October 8, 2025Managers’ attempts to distract investors from bad news have serious implications for market efficiency.
October 1, 2025Meet the newest Costello researchers, and become acquainted with their scholarly profiles.
September 29, 2025Illicit massage businesses (IMBs) run by human trafficking rings are rampant in the United States. A George Mason professor has helped build what may be the best AI-driven tool to root them out.
September 11, 2025Pharmaceutical website design can determine whether patients grasp critical risks, recall benefits, and take meaningful next steps.
September 3, 2025Taxing “book” income may result in worse information for shareholders and creditors.
August 26, 2025Adding automation to manual labor changes the nature of the job, as well as the types of injuries workers routinely suffer.
July 14, 2025Boards with higher social capital enjoy more market freedom to engage in potentially risky strategic alliances — to the ultimate benefit of their firms.
Faculty Media Mentions
November 16, 2025Derek Horstmeyer, finance professor at the Costello College of Business at George Mason University, writes for The Wall Street Journal exploring whether and how to do a Roth conversion, in an article titled, "The Best Way to Do a Roth IRA Conversion Before Retirement."
November 13, 2025Instructional associate professor of management Victoria Grady co-authors an article giving advice on change management during M&A for INSIDE Public Accounting, in an article titled, "Perspectives from the Profession: When Firms Merge Change Management Determines the Outcome."
November 12, 2025The Horizons Tracker summarizes accounting professor Han Stice's research on the economic effects of local newspaper closure, in an article titled, "Why Losing Local Newspapers Costs More Than We Think."-
November 11, 2025Pharma & Health Insider spotlights research by professors Siddharth Bhattacharya and Nirup Menon in the information systems and operations management area, focusing on the optimal design of pharmaceutical websites.
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November 6, 2025TIPS perform best if you get in when inflation is low, research finds.
October 21, 2025Victoria Grady, instructional associate professor of management, spoke with TEDx Talks on how individuals can transform how they navigate personal and professional transitions.-
October 20, 2025Accounting professor Han Stice talks to Business Insider about his research on how H-1B visas affected wages for expatriates and U.S. citizens at Deloitte, in an article titled, "After the H-1B visa fee hike, global teams are looking like the future of work."
October 17, 2025Patrick Soleymani, associate dean of outreach and strategic management, speaks to Spectrum News about the potential economic impact of new tariffs within the state of Texas, in an article titled, "North Texas business owners feeling impact of tariffs in tech and auto industry."-
October 10, 2025Brad Greenwood, Costello Distinguished Professor in the information systems and operations management area, is interviewed by Design World managing editor Mike Santora about his research on warehouse automation and worker safety, in a LinkedIn post titled, "How safe ARE the automated factories and warehouses of today?"
October 10, 2025Research co-authored by management professor Mandy O'Neill is cited in an Inc.com article about the positive outcomes of expressing gratitude before the fact, in an article titled, "Want to Help People Be More Generous, Engaged, and (Oddly Enough) More Resilient? The Science of ‘Thanks in Advance.'"-
October 4, 2025Derek Horstmeyer, finance professor at the Costello College of Business at George Mason University, writes for The Wall Street Journal looking at which cryptocurrency ETFs best match the performance of the underlying coins-bond funds, in an article titled, "The Best Way to Invest in Bitcoin Without Actually Buying Cryptocurrency."
September 30, 2025Lei Gao, finance professor at the Costello College of Business at George Mason University, is cited in a Virginia Business article about CEO compensation, titled, "Virginia CEO compensation continues climbing."