Center for Retail Transformation Hosts Panel on eCommerce for Modern Retail - August 29


On Monday, August 29 at 12 noon ET, the GMU Center for Retail Transformation will host a panel that examines the drivers for eCommerce success in the modern, post-pandemic retail era.

Topics covered will include:

  • What are the evolving customer expectations of eCommerce companies?
  • Relatedly, what are the key challenges to delivering a superior shopper experience?
  • How can eCommerce companies lower acquisition costs, increase conversion rates, and better retain customers?
  • As competition proliferates and customer data becomes more dispersed, how can companies create a unified view of the customer to deliver value, increase loyalty, prevent switching behavior, and stand out in the sea of competition
  • How can data, analytics, and technology allow companies to delight customers and unlock the next level of eCommerce growth?

You can register for the event here: